Ruffian Spring 2013
"Baroque in the Streets"
"Baroque in the Streets"
I designed this tee shirt collection in collaboration with Ruffian for their Spring 2013 RTW line. It is the couture company's first foray into graphic tees. I expressed the brand "dna" through high and low imagery and iconography. The season's theme was "punk meets couture," " baroque in the streets." In addition to the imagery, I used the company logo in various scenarios to reinforce the brand. Tee shirts can be purchased at ruffian.com.
Ruffian 2013 Spring Show at Mercedes-Benz Fashion Week, Lincoln Center NYC.
Ruffian 2013 Spring Show at Mercedes-Benz Fashion Week, Lincoln Center NYC.
Ruffian 2013 Spring Show at Mercedes-Benz Fashion Week, Lincoln Center NYC.
Lorenzo Martone and Nadejda Savcova wear Ruffian tees at the show 9/8/12.
Collages and corollary art prepared as "teasers" to convey theme to the press in advance of the fashion show and launch.
